Suits And Sneakers™ Awareness Week January 25-31, 2016
Coaches vs. Cancer Suits And Sneakers Week is a nationwide event when basketball coaches across the county unite for a common cause saving lives from cancer! Coaches and their staff wear sneakers with their suits while coaching games to raise awareness, share the importance of nutrition and physical activity, and to promote the American Cancer Society as a place for people facing cancer to turn to for free information, help, and support 24 hours a day, seven days a week. Hundreds of local and national basketball game broadcasts will help focus on the American Cancer Society’s lifesaving mission and how everyone can fight back against cancer. It’s as simple as lacing up your sneakers!
Help saves lives and support Coaches vs. Cancer Suits And Sneakers Week!
Princess Lacey's Laces
As Michigan State University’s number one fan, 8-year old cancer patient Lacey Holsworth and her special relationship with star player Adreian Payne dominated the media for a significant portion of the 2013-2014 NCAA basketball season. Although she shortly thereafter passed away, she gives hope and inspiration to millions of others afflicted with cancer.
As a special promotion beginning Suits and Sneakers Week, and continuing through the end of the college basketball season, fans will have the opportunity to purchase a specially-designed pair of sneakers laces online or in stores from Shoe Carnival in memory of Lacey. Funds raised will go to the American Cancer Society and Princess Lacey’s Legacy, to continue the fight against pediatric cancer.
About Coaches vs. Cancer
The Coaches vs. Cancer program is a nationwide collaboration between the American Cancer Society and the National Association of Basketball Coaches (NABC). The initiative leverages the personal experiences, community leadership and professional excellence of coaches nationwide to make a difference in the fight against cancer. The program seeks to increase cancer awareness and promote healthy living among students, faculty and staff, fans and the community at large. Since its inception in 1993, the American Cancer Society Coaches vs. Cancer initiative has raised more than $93 million to support the Society’s mission.
About the American Cancer Society
The American Cancer Society is a global grassroots force of more than three million volunteers saving lives and fighting for every birthday threatened by every cancer in every community. As the largest voluntary health organization, the Society’s efforts have contributed to a 20 percent decline in cancer death rates in the U.S. since 1991, and a 50 percent drop in smoking rates. Thanks in part to our progress nearly 14 million Americans who have had cancer and countless more who have avoided it will celebrate more birthdays this year. While marking our 100th birthday in 2013, we’re determined to finish the fight against cancer. We’re finding cures as the nation’s largest private, not-for-profit investor in cancer research, ensuring people facing cancer have the help they need and continuing the fight for access to quality health care, lifesaving screenings, clean air, and more. For more information, to get help, or to join the fight, call us anytime, day or night, at 1-800-227-2345 or visit cancer.org to learn more.
Please contact us with any questions at CoachesvsCancer@cancer.org.